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Bentley + Lace Wins Lenovo & Dallas Cowboys Tech Grant Package

Bentley + Lace has been recognized as a winner in the 2025 “Empowering the Heart of Texas” small business program by the Dallas Cowboys and Lenovo

This amazing initiative, powered by Lenovo’s Evolve Small Business Program, celebrates entrepreneurs who are making an impact in their communities. Ten small businesses across the region were chosen as finalists, and each was awarded a Lenovo Tech Grant Package—including brand-new laptops, business-boosting technology, and recognition from both the Dallas Cowboys and Lenovo.

Small business meets big stage: Bentley + Lace is honored as one of only 10 winners in Lenovo’s Empowering the Heart of Texas program.

At Bentley + Lace, we’ve spent over a decade designing and creating couture and custom rental gowns that empower photographers, moms, and creatives nationwide. Every piece we make—from luxury fabrics to custom details—is handcrafted to bring photoshoots, special events, and family milestones to life.

Running a growing small business like ours requires more than just creativity—it demands strong technology to streamline shipping, manage nationwide rentals, and connect with our amazing community of moms and photographers.

Thanks to Lenovo and the Dallas Cowboys, we now have access to the tools that will help us:

  • Scale our custom gown rental program nationwide with better efficiency.
  • Enhance our digital marketing and online booking systems.
  • Stay connected with photographers, moms, and brand partners across the U.S.
  • Push our design and customer service experience to an even higher level.

WATCH VIDEO HERE

“Being named a Top 10 winner isn’t just about my business—it’s about the community that has supported Bentley + Lace from day one. This recognition fuels me to keep creating magic and to give back in even bigger ways.” - Elizbeth Copeland, Owner/Designer

The Dallas Cowboys have long been known for supporting Texas pride, resilience, and community impact.

About the Partnership

Partnering with Lenovo for this initiative ensures small businesses like ours are equipped with the latest tech to fuel growth, innovation, and customer experience.

As a couture gown brand that thrives on visual storytelling, this award is more than just laptops—it’s a step into the future of Bentley + Lace, where technology and fashion meet to create magic for families and photographers alike.

Looking Ahead

This recognition comes at such a meaningful time in our journey. Despite challenges, our commitment to quality, slow fashion, and unforgettable design has never wavered. With Lenovo’s support and the Dallas Cowboys’ spotlight, we are ready to expand our reach, grow our ambassador programs, and continue serving our community with heart.

We can’t thank Lenovo and the Dallas Cowboys enough for believing in small businesses like Bentley + Lace.

This journey is only just beginning. On September 28, Bentley + Lace will be proudly featured alongside the other Top 10 winners during a Dallas Cowboys game—an unforgettable moment that brings small businesses like ours into the spotlight. Out of what we know to be hundreds of nominations and a highly competitive pool of applicants, being selected as one of the ten finalists is a tremendous honor. For Bentley + Lace, this recognition goes beyond couture gowns—it’s a celebration of perseverance, creativity, and the community that inspires everything we do.

A win for us is a win for YOU—our photographers, moms, and families who inspire every gown we design. This is just the beginning of what’s next. Discover what’s next in our couture story or follow us on social for the magic ahead.
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